Best Car Dealership Websites in Iowa

282 Iowa dealership websites, ranked by how fast and stable they are for real shoppers. The state averages 83, 3 points above the national average — #4 of 51 states. Billion Kia Of Iowa City in Iowa City tops the list at 97. Updated Oct 17, 2026.

Sites ranked: 282
Average score: 83; +3 vs U.S. average (80)
Scoring good: 66%; 187 sites above 80
State rank: #4; of 51 states by average

Top dealership websites in Iowa

The top 100 of 282 ranked sites.

Best car dealership websites in Iowa, ranked by performance score
RANK	DEALERSHIP	LOCATION	WEBSITE PROVIDER	SCORE
1	Billion Kia Of Iowa City Iowa City, IA	Iowa City, IA	DealerOn	97
2	Pritchard Nissan Mason City Mason City, IA	Mason City, IA	DealerOn	97
3	Forest City Auto Center GMC Forest City, IA	Forest City, IA	DealerOn	97
4	Granger Ford Granger, IA	Granger, IA	DealerOn	97
5	Pritchard Chevrolet of Mason City Mason City, IA	Mason City, IA	DealerOn	96
6	Vern Laures Auto Center New Hampton, IA	New Hampton, IA	DealerOn	96
7	Forest City Ford Forest City, IA	Forest City, IA	DealerOn	96
8	Pritchard Ford of Clear Lake Clear Lake, IA	Clear Lake, IA	DealerOn	96
9	Billion Kia Of Sioux City Sioux City, IA	Sioux City, IA	DealerOn	96
10	Stalker Chrysler Dodge Jeep Ram Creston, IA	Creston, IA	DealerOn	96
11	Billion Nissan of Sioux City Sioux City, IA	Sioux City, IA	DealerOn	96
12	Decorah Chevrolet Decorah, IA	Decorah, IA	DealerOn	95
13	Pritchard's Lake Chevrolet Clear Lake, IA	Clear Lake, IA	DealerOn	95
14	Jensen Ford Marshalltown, IA	Marshalltown, IA	DealerOn	95
15	Pritchard Volkswagen of Mason City Mason City, IA	Mason City, IA	DealerOn	95
16	Loess Hills Harley-Davidson Pacific Junction, IA	Pacific Junction, IA	—	95
17	Billion Honda Iowa City, IA	Iowa City, IA	DealerOn	95
18	Rex Chevrolet GMC Odebolt, IA	Odebolt, IA	DealerOn	95
19	Route 65 Harley-Davidson Shop Indianola, IA	Indianola, IA	—	95
20	Big Barn Harley-Davidson Des Moines, IA	Des Moines, IA	—	95
21	Kraig Chevrolet Oskaloosa, IA	Oskaloosa, IA	DealerOn	95
22	Lauterbach Buick-GMC Newton, IA	Newton, IA	DealerOn	94
23	Ervin Motor Co Vinton, IA	Vinton, IA	DealerOn	94
24	Emmetsburg Ford Emmetsburg, IA	Emmetsburg, IA	DealerOn	94
25	Domino Motors Sac City, IA	Sac City, IA	DealerOn	94
26	Mincer Ford Inc Columbus Junction, IA	Columbus Junction, IA	DealerOn	94
27	Weis GMC Inc Decorah, IA	Decorah, IA	DealerOn	94
28	Pritchard Family Auto Stores Forest City, IA	Forest City, IA	DealerOn	94
29	Decorah Chrysler Dodge Jeep Ram Decorah, IA	Decorah, IA	DealerOn	94
30	Pritchard Auto Britt Ford Britt, IA	Britt, IA	DealerOn	94
31	Randy Kuehl Honda Cedar Rapids, IA	Cedar Rapids, IA	Dealer eProcess	94
32	Estherville Chevrolet GMC Estherville, IA	Estherville, IA	DealerOn	94
33	Mac's Chevrolet Mapleton, IA	Mapleton, IA	DealerOn	94
34	Dave Wright Subaru Hiawatha, IA	Hiawatha, IA	Dealer eProcess	93
35	Bob Brown Auto Urbandale, IA	Urbandale, IA	Dealer Inspire	93
36	Rooster's Harley-Davidson Sioux City, IA	Sioux City, IA	—	93
37	Granger Motors Granger, IA	Granger, IA	DealerOn	93
38	Brad Deery Ford Maquoketa, IA	Maquoketa, IA	DealerOn	93
39	Gregg Young Buick GMC Indianola Indianola, IA	Indianola, IA	Overfuel	93
40	Decorah Auto Center Inc Decorah, IA	Decorah, IA	DealerOn	93
41	Nielsen Motors Humboldt, IA	Humboldt, IA	DealerOn	92
42	Jerry Roling Motors Chevrolet Waverly, IA	Waverly, IA	DealerOn	92
43	Jerry’s Ford Sheldon, IA	Sheldon, IA	DealerOn	92
44	Metro Harley-Davidson Cedar Rapids, IA	Cedar Rapids, IA	—	92
45	Chipp's Harley-Davidson Shop Osceola, IA	Osceola, IA	—	92
46	Rydell Chevrolet Waterloo, IA	Waterloo, IA	DealerOn	92
47	Torkelson-Waukon Waukon, IA	Waukon, IA	DealerOn	92
48	Billion Toyota of Clinton Clinton, IA	Clinton, IA	DealerOn	92
49	Charles Capper Auto Center Marengo, IA	Marengo, IA	DealerOn	91
50	Hi-Way Chevrolet-Buick Rock Valley, IA	Rock Valley, IA	DealerOn	91
51	Chrysler of Forest City Forest City, IA	Forest City, IA	DealerOn	91
52	John Deery Nissan Cedar Falls, IA	Cedar Falls, IA	Dealer eProcess	91
53	Jerry’s Chrysler Dodge Jeep Ram Sheldon, IA	Sheldon, IA	DealerOn	91
54	Vaughn Ford of Ottumwa Ottumwa, IA	Ottumwa, IA	DealerOn	91
55	Pinicon Ford Lincoln, Inc. Independence, IA	Independence, IA	DealerOn	91
56	Billion Chevrolet of Iowa City Iowa City, IA	Iowa City, IA	DealerOn	91
57	Dave Wright Nissan Cedar Rapids, IA	Cedar Rapids, IA	Dealer eProcess	91
58	Dave Wright Auto Group Cedar Rapids, IA	Cedar Rapids, IA	Dealer eProcess	91
59	Dunlap Motors Independence, IA	Independence, IA	DealerOn	91
60	Ed Morse GMC Northeast De Witt, IA	De Witt, IA	DealerOn	91
61	Dale Howard Auto Center of Iowa Falls Iowa Falls, IA	Iowa Falls, IA	Overfuel	91
62	Richardson Honda Dubuque, IA	Dubuque, IA	Dealer.com	91
63	Heartland Harley-Davidson Burlington, IA	Burlington, IA	—	91
64	Stalker Chevrolet GMC Creston, IA	Creston, IA	DealerOn	91
65	Bob Stephen Motors Manchester, IA	Manchester, IA	DealerOn	90
66	Brad Deery Honda West Burlington, IA	West Burlington, IA	DealerFire	90
67	Land Rover Des Moines Des Moines, IA	Des Moines, IA	Dealer.com	90
68	Dahl Ford Davenport Davenport, IA	Davenport, IA	DealerOn	90
69	Kemna GMC Algona, IA	Algona, IA	DealerOn	90
70	Turpin Dodge Chrysler Jeep Dubuque, IA	Dubuque, IA	DealerOn	90
71	Billion Hyundai of Iowa City Iowa City, IA	Iowa City, IA	DealerOn	90
72	Ed Morse Buick GMC Muscatine IA Muscatine, IA	Muscatine, IA	DealerOn	90
73	Helmuth Ford Sigourney, IA	Sigourney, IA	DealerOn	90
74	Stivers Lincoln Waukee, IA	Waukee, IA	DealerOn	90
75	Le Mars GMC Le Mars, IA	Le Mars, IA	DealerOn	90
76	Torkelson Motors Inc Elgin, IA	Elgin, IA	DealerOn	90
77	Fort Dodge Chrysler Dodge Jeep Ram Fiat Fort Dodge, IA	Fort Dodge, IA	DealerOn	89
78	Gregg Young Chevrolet of Norwalk Norwalk, IA	Norwalk, IA	Overfuel	89
79	Ames Ford Ames, IA	Ames, IA	DealerOn	89
80	Fort Dodge Ford Lincoln Fort Dodge, IA	Fort Dodge, IA	DealerOn	88
81	Willis Automotive Des Moines, IA	Des Moines, IA	Motive	88
82	Ed Morse Chevrolet Northeast De Witt, IA	De Witt, IA	DealerOn	88
83	Freese Motors Inc Monticello, IA	Monticello, IA	Dealer.com	88
84	Hosmer Honda Mason City, IA	Mason City, IA	Dealer eProcess	88
85	Smart Hyundai of Davenport Davenport, IA	Davenport, IA	Dealer Inspire	88
86	Jensen's LeMars Ford Le Mars, IA	Le Mars, IA	Dealer.com	88
87	Northland Auto Chrysler Dodge Jeep RAM Humboldt, IA	Humboldt, IA	Team Velocity	88
88	Karl Chevrolet of Stuart Stuart, IA	Stuart, IA	DealerOn	88
89	Dale Howard Auto Center of Waverly, LLC Waverly, IA	Waverly, IA	DealerOn	88
90	Karl GMC of Marshalltown Marshalltown, IA	Marshalltown, IA	DealerOn	88
91	Mt. Pleasant Chrysler Dodge Jeep Ram Mt Pleasant, IA	Mt Pleasant, IA	DealerOn	88
92	Honda of Altoona Altoona, IA	Altoona, IA	Team Velocity	88
93	Smart Automotive of Davenport Davenport, IA	Davenport, IA	Team Velocity	88
94	Ed Morse Ford Muscatine, IA	Muscatine, IA	DealerOn	88
95	Kemna Chrysler Dodge Jeep RAM Algona, IA	Algona, IA	DealerOn	87
96	Courtesy Ford Davenport Davenport, IA	Davenport, IA	Team Velocity	87
97	Stivers Ford of Waukee Waukee, IA	Waukee, IA	Dealer eProcess	87
98	Vaughn Automotive - Chevrolet of Ottumwa Ottumwa, IA	Ottumwa, IA	DealerOn	87
99	Mouw Motor Company Inc Sioux Center, IA	Sioux Center, IA	Dealer.com	87
100	Ed Morse Chrysler Dodge Jeep Ram Muscatine, IA	Muscatine, IA	DealerOn	87

Rankings by city

Iowa City has the best average (84) of the Iowa cities with 10+ ranked sites.

Largest markets

Davenport

17 sites

Des Moines

12 sites

Iowa City

12 sites

Dubuque

11 sites

Sioux City

11 sites

Cedar Rapids

8 sites

Council Bluffs

8 sites

Hiawatha

7 sites

Cities by average score · 10+ ranked sites

›More cities · 104 cities with fewer than 10 ranked sites

The Iowa market

Website providers in Iowa

DealerOn87 sites90
Dealer.com79 sites80
Dealer Inspire59 sites75
Dealer eProcess14 sites86
Team Velocity12 sites86
Motive10 sites82
Overfuel3 sites91
Pixel Motion3 sites79

Bars show share of ranked sites; the number is each provider's average score. 13 sites with no detected provider.

Score spread

Good81–10018766%
Needs improvement61–809333%
Poor0–6021%

Median score 85

Top brands

Compare other states

Each state's average score; Iowa is outlined. #4 of 51.

7784average score

How the rankings work

Each website's score (0–100) comes from Google's Chrome UX Report — what real Chrome users experienced over a roughly 28-day window. It weights five field metrics at the 75th percentile: Largest Contentful Paint, Cumulative Layout Shift, Interaction to Next Paint, First Contentful Paint and Time to First Byte. Above 80 is good, 61–80 needs improvement, 60 or less is poor.

It measures website performance, not a dealership's sales or service. Active dealership websites with enough Chrome traffic to be measured are ranked; the rest aren't scored rather than scored low.

How the performance score is calculated