Best Car Dealership Websites in Alabama

311 Alabama dealership websites, ranked by how fast and stable they are for real shoppers. The state averages 79, 1 point below the national average — #40 of 51 states. Royal Buick GMC in Vestavia Hills tops the list at 99. Updated Oct 24, 2026.

Sites ranked: 311
Average score: 79; −1 vs U.S. average (80)
Scoring good: 49%; 152 sites above 80
State rank: #40; of 51 states by average

Top dealership websites in Alabama

The top 100 of 311 ranked sites.

Best car dealership websites in Alabama, ranked by performance score
RANK	DEALERSHIP	LOCATION	WEBSITE PROVIDER	SCORE
1	Royal Buick GMC Vestavia Hills, AL	Vestavia Hills, AL	DealerOn	99
2	Allen Auto Sales Montgomery, AL	Montgomery, AL	Dealer.com	98
3	Action Buick GMC Dothan, AL	Dothan, AL	DealerOn	97
4	Lynn Layton Nissan Decatur, AL	Decatur, AL	DealerOn	97
5	Langley GMC Lanett, AL	Lanett, AL	DealerOn	96
6	Porsche Mobile Mobile, AL	Mobile, AL	—	95
7	Stivers Ford Lincoln - Montgomery Montgomery, AL	Montgomery, AL	DealerOn	95
8	Dewey Barber Chevrolet Gardendale, AL	Gardendale, AL	DealerOn	95
9	Billy Lawrence GMC Abbeville, AL	Abbeville, AL	DealerOn	95
10	Gilland Ford Ozark, AL	Ozark, AL	DealerOn	94
11	Royal Automotive Vestavia Hills, AL	Vestavia Hills, AL	DealerOn	94
12	Royal Volkswagen Vestavia Hills, AL	Vestavia Hills, AL	DealerOn	94
13	Lynn Layton Cadillac Decatur, AL	Decatur, AL	DealerOn	94
14	Porsche Birmingham Birmingham, AL	Birmingham, AL	—	94
15	MATZ Nissan Troy, AL	Troy, AL	DealerOn	94
16	Bondy's Nissan Dothan, AL	Dothan, AL	DealerOn	94
17	Gilland GMC Ozark, AL	Ozark, AL	DealerOn	94
18	Stivers Lincoln (AL) Montgomery, AL	Montgomery, AL	DealerOn	93
19	Lynn Layton Ford, Inc. Decatur, AL	Decatur, AL	DealerOn	93
20	Jack Ingram Motors Montgomery, AL	Montgomery, AL	Dealer.com	93
21	Benton Nissan of Bessemer Oxford, AL	Oxford, AL	Remora	93
22	Landers McLarty Chevrolet Huntsville, AL	Huntsville, AL	DealerOn	93
23	Ray Miller GMC Florence, AL	Florence, AL	DealerOn	93
24	Glynn Smith GMC Opelika, AL	Opelika, AL	DealerOn	92
25	Harley-Davidson of Dothan Dothan, AL	Dothan, AL	—	92
26	Landers McLarty Subaru Huntsville, AL	Huntsville, AL	DealerOn	92
27	Devan Lowe Buick Cadillac GMC Fort Payne, AL	Fort Payne, AL	DealerOn	91
28	Mullinax Ford of Mobile Mobile, AL	Mobile, AL	Remora	91
29	Dothan Chrysler Dodge Jeep Ram FIAT Dothan, AL	Dothan, AL	DealerOn	91
30	Gilland Chevrolet Ozark, AL	Ozark, AL	DealerOn	91
31	Gilbert & Baugh Ford, Inc. Albertville, AL	Albertville, AL	DealerOn	91
32	Buster Miles Heflin Ford Inc Heflin, AL	Heflin, AL	DealerOn	91
33	Merchant Honda Selma, AL	Selma, AL	DealerOn	91
34	Kia of Daphne Daphne, AL	Daphne, AL	DealerOn	90
35	Riders Harley-Davidson Trussville, AL	Trussville, AL	—	90
36	Enterprise Chevrolet Enterprise, AL	Enterprise, AL	DealerOn	90
37	Reliable Chevrolet GMC, Inc. Selma, AL	Selma, AL	DealerOn	90
38	Billy Lawrence Chevrolet Eufaula, AL	Eufaula, AL	DealerOn	90
39	Cooper Chevrolet Anniston, AL	Anniston, AL	DealerOn	90
40	Hiley Auto Group Huntsville, AL	Huntsville, AL	Dealer.com	89
41	Joe V Clayton Chevrolet Arab, AL	Arab, AL	DealerOn	89
42	Cooper GMC Anniston, AL	Anniston, AL	DealerOn	89
43	Birmingham Broker Birmingham, AL	Birmingham, AL	Dealer.com	89
44	Buster Miles Kia Anniston, AL	Anniston, AL	DealerOn	88
45	Heart of Dixie Harley-Davidson Pelham, AL	Pelham, AL	—	88
46	Edwards Chevrolet 280 Birmingham, AL	Birmingham, AL	DealerOn	88
47	McKinnon Toyota Clanton, AL	Clanton, AL	DealerOn	88
48	Edwards Honda Birmingham, AL	Birmingham, AL	DealerOn	88
49	T Town Harley-Davidson Cottondale, AL	Cottondale, AL	—	88
50	Volkswagen of Daphne Daphne, AL	Daphne, AL	DealerOn	88
51	Jim Cook Ford Elba, AL	Elba, AL	Dealer.com	88
52	Sam Boswell Honda Motors Enterprise, AL	Enterprise, AL	DealerOn	88
53	Glynn Smith Chevrolet Opelika, AL	Opelika, AL	DealerOn	88
54	Hiley Mazda of Huntsville Huntsville, AL	Huntsville, AL	Team Velocity	87
55	Mitchell Nissan Enterprise, AL	Enterprise, AL	DealerOn	87
56	Riverside Chevrolet Wetumpka, AL	Wetumpka, AL	DealerOn	87
57	Toyota of Dothan Dothan, AL	Dothan, AL	DealerOn	87
58	Andalusia Ford, L.L.C. Andalusia, AL	Andalusia, AL	Dealer.com	87
59	Lynn Layton Chevrolet Decatur, AL	Decatur, AL	DealerOn	87
60	Hyundai of The Shoals Tuscumbia, AL	Tuscumbia, AL	Dealer eProcess	87
61	Sunny King Toyota Anniston, AL	Anniston, AL	DealerOn	87
62	J M Jackson Chevrolet Andalusia, AL	Andalusia, AL	DealerOn	87
63	Buster Miles Chevrolet Heflin, AL	Heflin, AL	DealerOn	86
64	Cannon Honda of Montgomery Montgomery, AL	Montgomery, AL	Dealer.com	86
65	Tameron Honda Eastern Shore Daphne, AL	Daphne, AL	DealerOn	86
66	Long-Lewis Volkswagen of the Shoals Florence, AL	Florence, AL	Dealer.com	86
67	Century Automotive Group Huntsville, AL	Huntsville, AL	Dealer.com	86
68	Mercedes-Benz of Mobile Mobile, AL	Mobile, AL	Dealer.com	86
69	Terry Sligh Chevrolet Oneonta, AL	Oneonta, AL	Dealer.com	86
70	Long Lewis Mitsubishi Florence, AL	Florence, AL	Dealer.com	86
71	Carl Cannon Chevrolet Jasper, AL	Jasper, AL	DealerOn	86
72	Bentley Cadillac Huntsville Huntsville, AL	Huntsville, AL	DealerOn	86
73	Sam Boswell Honda Gadsden Gadsden, AL	Gadsden, AL	DealerOn	85
74	Moyer Ford Sales Inc Foley, AL	Foley, AL	Dealer.com	85
75	McGraw-Webb Chevrolet Inc. Camden, AL	Camden, AL	DealerOn	85
76	Med Center Mazda Pelham, AL	Pelham, AL	Dealer Inspire	85
77	Sam Boswell Buick GMC Enterprise, AL	Enterprise, AL	DealerOn	85
78	Hiley Volkswagen of Huntsville Huntsville, AL	Huntsville, AL	Team Velocity	85
79	Hooligan Harley-Davidson Oxford, AL	Oxford, AL	—	85
80	McClary Ford Athens, AL	Athens, AL	Dealer.com	85
81	Jack Ingram Motors Montgomery, AL	Montgomery, AL	Dealer.com	85
82	McKinnon Nissan Clanton, AL	Clanton, AL	DealerOn	85
83	Bill Smith Buick GMC Cullman, AL	Cullman, AL	DealerOn	85
84	Lexus of Montgomery Montgomery, AL	Montgomery, AL	DealerOn	85
85	Jim Skinner Honda Dothan, AL	Dothan, AL	Dealer eProcess	85
86	Courtesy GMC Birmingham, AL	Birmingham, AL	DealerOn	85
87	Cooper Hyundai Anniston, AL	Anniston, AL	DealerOn	85
88	Bondy's Toyota Enterprise, AL	Enterprise, AL	Dealer.com	85
89	Windham Motor Co Demopolis, AL	Demopolis, AL	DealerOn	85
90	Baugh Ford Clanton, AL	Clanton, AL	Dealer.com	85
91	Greenway Kia of Riverchase Pelham, AL	Pelham, AL	DealerOn	84
92	Lexus of Huntsville Huntsville, AL	Huntsville, AL	DealerOn	84
93	Town & Country Ford of Bessemer Bessemer, AL	Bessemer, AL	Dealer Inspire	84
94	Town & Country Ford of Pell City Pell City, AL	Pell City, AL	Dealer Inspire	84
95	Honda of Jasper Jasper, AL	Jasper, AL	Dealer.com	84
96	Bill Penney Toyota Jasper Jasper, AL	Jasper, AL	DealerOn	84
97	Barkley Buick GMC Tuscaloosa, AL	Tuscaloosa, AL	Dealer.com	84
98	Jack Ingram Mercedes-Benz Montgomery, AL	Montgomery, AL	Dealer.com	84
99	Dothan Volkswagen Dothan, AL	Dothan, AL	Dealer Inspire	84
100	Collier Ford Inc Wetumpka, AL	Wetumpka, AL	Dealer.com	84

Rankings by city

Dothan has the best average (88) of the Alabama cities with 10+ ranked sites.

Largest markets

Mobile

29 sites

Huntsville

26 sites

Birmingham

24 sites

Montgomery

23 sites

Daphne

11 sites

Tuscaloosa

11 sites

Dothan

10 sites

Hoover

9 sites

Cities by average score · 10+ ranked sites

›More cities · 62 cities with fewer than 10 ranked sites

The Alabama market

Website providers in Alabama

Dealer.com98 sites79
Dealer Inspire97 sites73
DealerOn86 sites86
Dealer eProcess7 sites81
Remora4 sites83
Team Velocity4 sites84
AutoGO3 sites75
Fox Dealer1 site66

Bars show share of ranked sites; the number is each provider's average score. 10 sites with no detected provider.

Score spread

Good81–10015249%
Needs improvement61–8015149%
Poor0–6083%

Median score 80

Top brands

Compare other states

Each state's average score; Alabama is outlined. #40 of 51.

7784average score

How the rankings work

Each website's score (0–100) comes from Google's Chrome UX Report — what real Chrome users experienced over a roughly 28-day window. It weights five field metrics at the 75th percentile: Largest Contentful Paint, Cumulative Layout Shift, Interaction to Next Paint, First Contentful Paint and Time to First Byte. Above 80 is good, 61–80 needs improvement, 60 or less is poor.

It measures website performance, not a dealership's sales or service. Active dealership websites with enough Chrome traffic to be measured are ranked; the rest aren't scored rather than scored low.

How the performance score is calculated