Screenshot of Sterling eMarketing

Sterling eMarketing

Website provider detected from unassigned dealership site attribution/assets.

2 WEBSITES

Head to head

Verdict

Sterling eMarketing sites are faster

Scores 89 vs 81 and wins 5 of 5 Core Web Vitals. Main content renders 49% sooner.

Metric by metric

Real-user figures are the 75th percentile of Chrome visits.

Sterling eMarketingSterling eMarketing
MotiveMotive

Real-user experience

Performance score

Weighted Core Web Vitals · higher is better

89

+8 pts

81

Largest Contentful Paint

LCP · lower is better

1,358 ms

49% faster

2,639 ms

Interaction to Next Paint

INP · lower is better

222 ms

21% faster

281 ms

Cumulative Layout Shift

CLS · lower is better

0.10

0.02 less shift

0.12

First Contentful Paint

FCP · lower is better

1,249 ms

28% faster

1,736 ms

Time to First Byte

TTFB · lower is better

957 ms

4% faster

998 ms

Lab test · home page

Page weight

Home page download · lower is better

18.9 MB

13.9 MB

27% lighter

Requests

Files the home page loads · lower is better

191

57 fewer

248

Third-party requests

Outside scripts and pixels · lower is better

178

142

36 fewer

JavaScript

Script download · lower is better

5.22 MB

4.71 MB

10% lighter

SEO

Lighthouse · higher is better

100

+4 pts

96

Accessibility

Lighthouse · higher is better

93

95

+2 pts

Best practices

Lighthouse · higher is better

77

83

+6 pts

More matchups

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