Best Car Dealership Websites in Waterford, MI
4 dealership websites in Waterford, ranked by how fast and stable they are for real shoppers. Waterford averages 75, 6 points below the Michigan average. Szott M-59 Toyota leads at 81. Updated Oct 17, 2026.
- Sites ranked
- 4
- Average score
- 75
- −6 vs Michigan (81)
- Scoring good
- 25%
- 1 site above 80
- Top score
- 81
- Szott M-59 Toyota
Dealership websites in Waterford
| RANK | DEALERSHIP | SCORE |
|---|---|---|
| 1 | 81 | |
| 2 | 76 | |
| 3 | 73 | |
| 4 | 70 |
The Waterford market
Website providers in Waterford
Bars show share of ranked sites; the number is each provider's average score.
Score spread
- Good81–100125%
- Needs improvement61–80375%
- Poor0–6000%
Median score 74
Top brands
Nearby cities
The closest cities with ranked dealership websites.
More cities in Michigan
How the rankings work
Each website's score (0–100) comes from Google's Chrome UX Report — what real Chrome users experienced over a roughly 28-day window. It weights five field metrics at the 75th percentile: Largest Contentful Paint, Cumulative Layout Shift, Interaction to Next Paint, First Contentful Paint and Time to First Byte. Above 80 is good, 61–80 needs improvement, 60 or less is poor.
It measures website performance, not a dealership's sales or service. Active dealership websites with enough Chrome traffic to be measured are ranked; the rest aren't scored rather than scored low.