77

ED SHULTS FORD-LINCOLN

www.edshultsford.com

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Real-user data through

Recent

CrUX rolling 28-day window

Page and vendor scan

Recent

Latest usable Lighthouse measurement

Sitemap checked

Stale

Latest recorded sitemap check · over 12 days old

Head to head

Verdict

Dealer.com sites are faster

Scores 79 vs 77 and wins 4 of 5 Core Web Vitals. First content appears 6% sooner.

Metric by metric

Real-user figures are the 75th percentile of Chrome visits.

Ed Shults Ford-Lincoln
Dealer.comDealer.com

Real-user experience

Performance score

Weighted Core Web Vitals · higher is better

77

79

+2 pts

Largest Contentful Paint

LCP · lower is better

2,309 ms

2,188 ms

5% faster

Interaction to Next Paint

INP · lower is better

342 ms

6% faster

362 ms

Cumulative Layout Shift

CLS · lower is better

0.21

0.17

0.04 less shift

First Contentful Paint

FCP · lower is better

1,662 ms

1,558 ms

6% faster

Time to First Byte

TTFB · lower is better

1,091 ms

1,024 ms

6% faster

Lab test · home page

Page weight

Home page download · lower is better

6.75 MB

27% lighter

9.3 MB

Requests

Files the home page loads · lower is better

207

99 fewer

306

Third-party requests

Outside scripts and pixels · lower is better

136

91 fewer

227

JavaScript

Script download · lower is better

2.82 MB

33% lighter

4.23 MB

SEO

Lighthouse · higher is better

100

+6 pts

94

Accessibility

Lighthouse · higher is better

90

91

+1 pts

Best practices

Lighthouse · higher is better

73

+17 pts

56

More matchups

Nearby Ford dealers, and how Ed Shults Ford-Lincoln stacks up against its provider's average.