Screenshot of DealerFire

DealerFire

Award-winning website responsive websites & digital marketing for automotive

Head to head

Verdict

DealerFire sites are faster

Scores 82 vs 81 and wins 3 of 5 Core Web Vitals. Taps and clicks get a response 45% faster.

Metric by metric

Real-user figures are the 75th percentile of Chrome visits.

DealerFireDealerFire
MotiveMotive

Real-user experience

Performance score

Weighted Core Web Vitals · higher is better

82

+1 pts

81

Largest Contentful Paint

LCP · lower is better

2,031 ms

23% faster

2,641 ms

Interaction to Next Paint

INP · lower is better

156 ms

45% faster

284 ms

Cumulative Layout Shift

CLS · lower is better

0.18

0.11

0.07 less shift

First Contentful Paint

FCP · lower is better

1,576 ms

9% faster

1,735 ms

Time to First Byte

TTFB · lower is better

1,114 ms

986 ms

12% faster

Lab test · home page

Page weight

Home page download · lower is better

6.72 MB

52% lighter

13.9 MB

Requests

Files the home page loads · lower is better

212

35 fewer

248

Third-party requests

Outside scripts and pixels · lower is better

209

141

67 fewer

JavaScript

Script download · lower is better

2.82 MB

40% lighter

4.69 MB

SEO

Lighthouse · higher is better

94

96

+1 pts

Accessibility

Lighthouse · higher is better

83

95

+12 pts

Best practices

Lighthouse · higher is better

76

83

+7 pts

More matchups

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